Flipside is a music bar dedicated exclusively to vinyl records, offering an immersive auditory experience that pays homage to the golden era of analog sound. The bar captures the essence of the 1970s, infusing a sense of nostalgia with contemporary elements to create a dynamic and engaging atmosphere.
Flipside fosters a community of music enthusiasts who appreciate the rich history and culture of vinyl records. The overall identity holds strong references to 1970s aesthetics, reflecting the bar’s commitment to a vintage yet timeless appeal. The branding extends beyond visuals to create an interactive and educational environment. By incorporating informative elements into the design of everyday items,
Items were designed to educate and engage customers about vinyl records. Business cards feature a variety of album covers, printed randomly to encourage collection and exploration. Coasters are updated monthly, each displaying an album cover on the front and its history on the back, transforming everyday items into collectible pieces that deepen the customer’s connection to the music.