Memorabilia Gallery

ROLE: CREATIVE DIRECTION AND DESIGN

About

The Lebanese American University (LAU) inaugurated the Memorabilia Gallery at its Beirut campus to offer students, alumni, faculty, and visitors a curated selection of branded merchandise.

The brand

The typographic choices blend classic and modern forms—balancing institutional heritage with a fresh, approachable tone. The overall design emphasizes clarity, and resonance with a diverse university audience.