YU:SOL

ROLE: CONCEPT AND DESIGN

About

YU:SOL is a spa concept centered on massage therapies that promote relaxation, balance, and renewal. The brand identity draws from the purity of nature, reflecting a philosophy rooted in holistic care and elemental harmony.

The Brand

The design is grounded in organic simplicity, and inspired by natural forms, earthy tones, and soft textures. A minimal, nature-driven visuals convey a sense of peace and grounding, aligning with the promise of a calming and restorative experience.